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Google Analytics is a web analytics service offered by Google that tracks and reports website traffic, currently as a platform inside the Google Marketing Platform brand. Google Analytics lets you measure your advertising ROI as well as track your Flash, video, and social networking sites and applications.
The Portable Document Format (PDF), undeniably one of the most commonly used formats for electronic documents, is now accessible as an ISO International Standard - ISO 32000-1. This move follows a decision by Adobe Systems Incorporated, original developer and copyright owner of the format, to relinquish control to ISO, who is now in charge of publishing the specifications for the current version (1.7) and for updating and developing future versions.
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